On Wednesday 27th November Grey Bear and our awesome client, Oodle Car Finance, were invited as finalists to the Growing Business Awards in London. Held at the stunning Pavillion at Tower Bridge, it was a night of jazz, champagne and celebrations as we met fellow finalists and the winners were crowned.
Oodle Car Finance scooped up the prestigious award of Employer of the Year – a fantastic achievement, especially for such a young company. The judges said about the win, “Oodle Finance is truly authentic and bravely honest. Its values are driven from the top but embedded at all levels. The company is also working hard to address the gender pay gap.”
Grey Bear is proud to be working with such an exciting and innovative company. We have been collaborating with Oodle Car Finance for 7 months now, helping them with their business development, internal communications and marketing. We have implemented strategies to help streamline internal operations, and recently delivered a successful PR campaign which involved a UK roadshow with a branded Oodle bus.
The bus campaign concept was derived with the intention of delivering something that truly reflects what Oodle Car Finance are trying to achieve – to make the buying process simpler and to ensure that car dealers remain a valued part of the chain. To realise it we brought together a bespoke team of event planners, creatives, technologists and social media strategists to ensure we implemented something hugely impactful that delivered for the brand. Our fabulous PR team secured coverage of the campaign in many national publications, including The Business Magazine, and Fintech Finance, and all in all it was a huge success and we look forward to working with this fantastic company in the future.